How to Add a Link in Your Instagram Bio (and Add More Than One)

Instagram lets you add clickable links to your bio — and these days, up to five of them. Here's how to add them, why a link sometimes isn't clickable, and what to do when five isn't enough.

How to add a link to your Instagram bio

Do this in the Instagram app:

1
Go to your profile and tap Edit profile.
2
Tap Links.
3
Tap Add external link.
4
Enter the URL and, optionally, a title for the link.
5
Tap Done, then Save. Your link shows up as a tappable item under your bio.

You can add up to five links this way, and drag them into the order you want. (You'll need a professional account — switching is free in your settings.)

"My link isn't clickable" — the fix

The most common reason a link doesn't work: it was typed into the Bio text field instead of the Links field.

Text you type in the Bio box is not clickable — it just shows as plain text.
To get a clickable link, add it under Edit profile → Links, as above.

A couple of other things to check if a link still won't work:

Strip extra tracking codes. Long URLs with lots of ?utm_... parameters can sometimes fail — try the plain link.
Check the link itself opens correctly in a browser.

Also worth knowing: Instagram doesn't allow clickable links in post captions or comments — only in your profile (and in Stories via the link sticker). That's why everyone says "link in bio."

Instagram's five-link limit

Five links is enough for some people. But if you sell online or run several things, five slots fill up fast — your shop, your other shop, your socials, your latest promo — and Instagram has a hard cap with no way around it.

There's also the look: five bare links is a plain list, with no room to organize them or feature what matters.

How to add more than five links

Put all your links on one link-in-bio page and use that page as your single Instagram link. One tap opens a page with everything — as many links as you want, grouped and styled how you like.

To set one up for free:

1
Create a free account — under a minute, no credit card.
2
Set your URL, like linby.me/@yourname.
3
Add all your links: shops, socials, content, a way to contact you.
4
Pick a theme so it looks put-together, then publish.
5
Add that one link under Edit profile → Links in Instagram.

What to put on it

If you're a seller, lead with what you want people to buy or follow:

Your Shopee and TikTok Shop links, and any featured products
Your Facebook page and other socials
A way to reach you for orders

On the free plan you can list all of these. If you want a contact form to receive orders, or a schedule block for live-selling times, those are on the Basic plan.

Start free

Adding a link to your Instagram bio takes a minute, and you can have up to five. When five isn't enough, a free link-in-bio page gives you one link that holds them all — create yours, add your links, and pick a theme.